Kids are increasingly interested in skin care, and the beauty market is responding with a plethora of solutions. However, concerns proliferate from consumers, doctors, and dermatologists: Is this catering to a demanding audience or capitalizing on kids and creating insecurities? 

US investment firm Guinness Atkinson has filed a request to launch a dedicated K-beauty investment fund on the New York Stock Exchange (NYSE). If approved, US investors and institutions could more easily invest in the entire K-beauty value chain, rather than a single company. 

The period care industry is responding to the growing conversation about menstrual health with campaigns focused on awareness, reducing shame, and mapping out steps to achieving equity. Solutions in the sector have moved beyond general period maintenance and into inter-generational care across pain points.